Nearly without fail, anybody who hears about or has any experience with Canada’s Cellular phone industry comes away with the same impression. Good lord is it ever massively overpriced. It’s gotten so bad in comparison to pretty much anyplace else that the CRTC has finally started paying attention, holding hearings on the state of things. And it was at one of those hearings that Telus chief marketing director David Fuller uttered what to Rick Mercer is the stupidest thing ever said.
I want one.
This, by the way, is exactly why I often say that marketing people should never be allowed to speak.