This sounds like a neat idea. I wonder if they’ve factored accessibility into it. Controlling it via remote is probably out, but assuming they actually took the time to code and label things properly, using the app could work. I hope they did take the time, because Carin loves the show and trust me guys, you do not want to upset Carin. She is a lovely person, but she will not hesitate to murder you and your poor accessibility policies. She will do so in a constructive way, but you will be well aware that you have been in a scrap and have lost.
Bloomberg reports that Netflix is planning to roll out choose-your-own-adventure programming for adults beginning with the fifth season of Black Mirror, which will feature an episode where viewers have to make decisions that affect where the plot goes. The popular science-fiction series deals with the terrifying implications of technology, so presumably, the decision-making will tie into the episode’s plot in a meta way.
Netflix has never before applied this interactive format to live-action programming intended for adults, although it has done so with children’s shows. For instance, the streaming site previously released Puss in Book, an animated special in which viewers at various points must make one of two possible decisions by clicking on their computer or hitting a button on their remote.